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PRESS


Stay informed with our press releases

Find out everything that is happening with TRAM. Here you can get all the news on TRAM developments and changes in service, our projects, our charity initiatives and every else about the tram.

treballadora del TRAM Barcelona
Press releases
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  • TRAM presents solidary video to fight poverty with the Red Cross

    TRAM has made a solidary video for the Christmas holidays to support the Red Cross Aliança Humanitària per a l’Alimentació Infantil (Humanitarian Alliance to Feed Children) featuring celebrities from different fields of art, culture and sport, as well as Tramvia de Barcelona employees. Sharing this video on social media will help fight childhood poverty in Catalonia. Each time the video is played, TRAM will donate €0.50 to the Red Cross of Catalonia "Donem-li la volta" (Turn it around) campaign.

    "Donem-li la volta" is an initiative of the Aliança Humanitària per a l’Alimentació Infantil led by the Red Cross of Catalonia. This programme aims to leverage citizen participation to collect the resources needed to ensure needy children have sufficient, adequate and nutritional food. Aliança Humanitària per a l’Alimentació Infantil is a campaign geared towards all social sectors, to collectively tackle growing childhood poverty in Catalonia by redoubling efforts to cover the basic necessities of children in need.

    In 2017, Aliança per a l’Alimentació Infantil has given out 45,500 food grants for the children who need it most, through prepaid food cards, school breakfasts under the Èxit Escolar programme, children’s food kits and school lunch grants. Now, the aim of this Red Cross initiative is to break the cycle of poverty that affects 40% of all families in extreme need. In fact, 2 in 10 minors seen by the Red Cross have difficulties in accessing adequate, healthy, balanced meals.

    A solidary, participative Christmas greeting

    The video, made for the Christmas holidays, features: dancer and choreographer Rafael Amargo, musician Dani Anglès, actress Lloll Beltran, actor Jordi Cadellans, actor Sergi Cervera, writer Víctor del Árbol, actor Txabi Franquesa, musician and lead singer of the Itaca Band Albert Garcia, professional golfer Mireia Prat, clown Tortell Poltrona, actor and member of The Chanclettes Josep Maria Portavella, and a selection of young people from the Escola de Futbol de Sant Roc (Badalona).

    Plus, it also features TRAM employees: Marc Antón, Ernesto Bernal, Esther Carmona, Josué Condes, Francisco Díaz, Núria Piera, Mari Quintana, Gemma Solà and Jaime Vela. The Christmas song they sing along to festively in the cockpit of a tram was produced and arranged by Pol Caturla, and sung by Maira Comalat, who also directed the other singers.

    The video was directed by Jordi Cabané, produced by Matèria Creativa and coordinated by the TRAM Marketing and Communication team and the aPortada Comunicació agency.

     

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  • TRAM online shop joins Black Friday trend

    TRAM is joining in on Black Friday with 20% off all orders placed through the online shop from this Friday, 24 November, through Monday 27 November. Just use the code #TramBF.

     

     

    La Botiga del TRAM, the online shop, is full of products designed from the concepts entered in a contest for graphic design students, in collaboration with professionals from the sector. Flasks, mugs, notebooks and cotton bags with the TRAM logo; memory games with images of the tram; decorative vinyl wall stickers with the Barcelona skyline, umbrellas, cushions, toy trams and simply elegant TRAM Christmas ornaments are just some of the items you can find online.

    Plus, shoppers that take advantage of the TRAM Black Friday deals will be entered into a draw to win tickets for two to the exclusive showing of the documentary "Totem Stories" about Cirque du Soleil, screening on Monday 27 November at Filmoteca de Catalunya. The film tells the story of some of the artists in this famous circus company’s new show, Totem. How they tackle daily issues like motherhood with their nomadic lifestyle, the path that brought them to a company like Cirque du Soleil, the daily challenges and long-distance family relationships.

    Renowned "Barcelona brand" young creators and professionals


    The TRAM shop has been a pioneer in Catalonia and the first in Spain to sell tramrelated merchandise, taking inspiration from other rail operators like those in London and New York, where it is common to find online shops with public-transport items. It was created to give the public a wide range of original products that promote the values of the TRAM: comfort, efficiency and, above all, respect for the environment.

    The products available through the online shop are inspired, in some cases, by the ideas graphic design students entered in a contest held by the TRAM over the 20142015 school year to find the most original, creative proposals and how to best express the values of this public service.

    Furthermore, part of the online catalogue is the result of a brainstorming session with TRAM workers and rail-lovers who volunteered to help create the catalogue. So, the original tram rug and the memory game were proposed by workers.

    In addition to becoming a benchmark in rail merchandising for collectors and raillovers, with this online shop TRAM is raising awareness of designs inspired by the ideas of up-and-coming designers and renowned figures from the Catalan graphic design sector, while also helping export the "Barcelona brand".

     

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  • TRAM and UNICEF promote children’s rights through Tramvia de Barcelona

    The 20th of November is Universal Children’s Day and to mark the date and help raise awareness of the precarious living conditions of some children in Catalonia and the world, TRAM and UNICEF have signed a collaboration agreement to promote the campaign "Fes memory! Juga als drets de l’infant" (Play Memory! Play for children’s rights), targeting Tramvia de Barcelona riders.

    The campaign shares the UNICEF Memory app, a game for boys and girls to learn about their rights as children. The UNICEF Memory game consists in finding the match to each card in a set time and guessing the meaning of the 16 cards in the game. The game has 16 levels, teaching players about children’s rights in a fun way. The app was designed and developed based on an entertaining version of the United Nations Convention on the Rights of Children so that, as they are playing, boys and girls can come to understand them and learn to always keep them in mind.

    The campaign and app were launched at the Francesc Macià TRAM stop on Monday 20 November, coinciding with Universal Children’s Day. The event, which presented the game and one of the trams with the image of the campaign, featured UNICEF Catalonia Committee President Anna Folch Filella and TRAM General Manager Humberto López Vilalta.

    UNICEF and TRAM for children’s rights

    The 20th of November marks the anniversary of the international treaty signed in 1989 establishing the fundamental rights of all children, known as the United Nations Convention on the Rights of Children. Every year since then on this date, Universal Children’s Day is celebrated worldwide.

    In Catalonia, UNICEF actions focus on impacting public policy regarding childhood, compiling studies to help better understand their living condition and education in terms of their own rights, promoting the teaching of rights in schools, and raising funds for international programmes.

    TRAM is supporting the UNICEF "Fes memory! Juga als drets de l’infant" campaign as part of its Corporate Social Responsibility actions in Barcelona and the other towns the tram operates in, helping raise awareness of children’s rights among Tramvia de Barcelona riders and the general public.

     

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  • The ‘Ruta del TRAM’ is back with ideas for discovering Baix Llobregat with Tramvia de Barcelona

    TRAM and the Consortium for Tourism in the Baix Llobregat are once again launching the "De ruta amb el TRAM" (Out and about with the TRAM) campaign to promote tourism, with ideas for discovering activities, tours and restaurants near the tram (lines T1, T2 and T3) in the Baix Llobregat. The campaign also features discounts and special deals on tourist attractions in the cities of Cornellà de Llobregat, Esplugues de Llobregat, Sant Feliu de Llobregat, Sant Joan Despí and Sant Just Desvern.

    This yearly campaign is organised by TRAM and the Consortium for Tourism in the Baix Llobregat, with collaboration from the city councils of Cornellà de Llobregat, Esplugues de Llobregat, Sant Feliu de Llobregat, Sant Joan Despí and Sant Just Desvern, and the private sector.

    ‘Ruta del TRAM’, a TRAMtastic route

    The "Ruta del TRAM" includes great ideas to discover the Modernisme work of Jujol in Sant Joan Despí; the old "La Rajoleta" ceramics factory in Esplugues de Llobregat; the Museu Agbar de les Aigües, Palau Mercader and Museu de les Matemàtiques in Cornellà de Llobregat; Walden 7 in Sant Just Desvern, and Palau Falguera in Sant Feliu de Llobregat, as well as parks and farmers’ markets with km 0 produce, family activities and a wide selection of culinary options. The most sustainable tourism route in the Baix Llobregat, getting around comfortably, quickly and safely.

    More information about the campaign is available at www.rutadeltram.cat, as well as the Consortium of Tourism and TRAM platforms. To take advantage of the discounts and enjoy this experience, users must go to the site, select the deal they are interested in and enter their email address. After activating the promo, users can print a copy or show it on their mobile at the establishment in question, which will apply the discount.

     

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  • Barcelona hosts Association of Latin American Metros and Subways Congress

    Barcelona is hosting the annual congress and 31st General Assembly of the Association of Latin American Metros and Subways (Alamys) now through 16 November, in collaboration with the 2017 Smart Mobility World Congress. The event, organised by the four main Alamys members in Barcelona - Transports Metropolitans de Barcelona, Ferrocarrils de la Generalitat de Catalunya, Tramvia Metropolità and the Metropolitan Transport Authority- is welcoming 40 rail operators and transport authorities and 43 suppliers from Spain, Portugal and Latin America.

    At the ALAMYS annual congress and 31st General Assembly, there will be more than 200 executives and representatives from organisations in Latin American countries and the Iberian Peninsula, as well as other transport associations and bodies the association collaborates with, including: the World Bank, the Inter-American Development Bank (BID), Construcciones y Auxiliar de Ferrocarriles (CAF), the American Public Transportations Association (APTA, USA), the Canadian Urban Transit Association (CUTA, Canada), ANPTrilhos (Brazil), Spanish Railway Association (MAFEX, Spain), Asociación Mexicana de Ferrocarriles (AMF, Mexico), Associação dos Engenheiros e Arquitetos de Metrô (AEAMESP, Brazil) and the International Association of Public Transport (UITP).

    The event will feature several panel discussions with international participants focusing on smart technology and maintenance, urban mobility and health, and the administration’s influence on quality urban mobility.

    In a session entitled "The project to connect Barcelona’s two tram networks", Head of Strategy for the Tramway Connection Project Pere Macías and Coordinator of the Tramway Connection Project Oriol Altisench will explain the current status and future challenges facing Tramvia de Barcelona, on Thursday 16 November.

    The panels, conferences and plenary sessions of the ALAMYS annual congress and 31st General Assembly will be held in the Railway Hub, at the Fira Barcelona Gran Via fairgrounds as part of the Smart Mobility World Congress, presided over by Pere Calvet, general manager of FGC.

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  • TRAM, at first Smart Mobility World Congress

    TRAM is participating in the first Smart Mobility World Congress, which will take place at Fira de Barcelona on 14, 15 and 16 November, under the framework of the Smart City Expo World Congress. This new fair, which will take place annually, sets out to analyse the impact of smart transport and, in this first edition, will bring together experts from around the world and business leaders to share the latest advances in urban and interurban mobility.

    At TRAM’s booth at Smart Mobility, and on an interactive screen, visitors will be able to see the main tram networks around the world and test their knowledge of rail and tram systems. Plus, two videos will show how the tram has helped improve quality of life in cities.

    The smart transport event

    The new Smart Mobility World Congress organised by Fira de Barcelona is the most important summit on smart transport. It has been created by merging BcnRail, the rail industry trade fair organised by Fira de Barcelona, and the mobility area of the Smart City Expo World Congress. The conferences at this first edition will take place in the Smart Mobility Hub, a space featuring more than 80 experts in transport.


    The last edition of BcnRail, in 2015, showed that the future of the rail sector lies in adopting smart technology as a strategy to ensure the industry’s viability. This is what motivated the organisers to turn the rail industry event into the Smart Mobility World Congress. This also allows them to take advantage of the synergies with the Smart City Expo World Congress, now in its seventh edition, at the Fira de Barcelona Gran Via fairgrounds from 14 to 16 November.

    Yearly ALAMYS congress

    Under the framework of the Smart Mobility World Congress, the annual congress and 31st General Assembly of the Association of Latin American Metros and Subways (ALAMYS) will also be held in Barcelona. TRAM is one of the companies hosting ALAMYS in Barcelona, along with the Metropolitan Transport Authority (ATM), Ferrocarrils de la Generalitat de Catalunya (FGC) and Transports Metropolitans de Barcelona. This annual event took place in Santiago (Chile) last year and in Lima (Peru) the year before that.

    The event will bring together operators and urban transport authorities from Spain, Portugal and Latin America to analyse the benefits of metro and tram systems in urban settings.

     

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  • TRAM at Expoelectric 2017 with activities for everyone

    This weekend, 11 and 12 November, TRAM will be at Expoelectric, the most important electric-vehicle event in southern Europe. TRAM will have its own booth at the event, held on Passeig de Lluís Companys in Barcelona, explaining the Tramvia de Barcelona infrastructure and how it works through a series of activities designed for all types of visitors.

    The activity "The TRAM’s energy" will show how power reaches the city and the tram. The "What do you know about the TRAM" contest will invite people with mobile devices to answer a series of questions mainly about energy and the tram. This contest will be repeated throughout the day. All participants will get a TRAM bag and the winners will get an even better gift. Plus, anyone who comes by the TRAM stand can pick up cut-outs of the tram structure to put together, designed for the little ones.

    The most important electric-vehicle event

    With Expoelectric, the most important electric-vehicle fair in southern Europe, Barcelona is staking its claim as the European capital of electric mobility. This event, over the weekend, will once again feature a zero-emissions vehicle and the latest technology in energy savings for the general public, with fun, educational activities that are free and open to all.

    Expoelectric is an initiative of the Government of Catalonia through the Catalan Energy Institute (ICAEN), Barcelona City Council, Barcelona Regional Council, Association of Technical Industrial Engineers of Barcelona and the Barcelona Metropolitan Area.

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  • TRAM Opendata, new open data service from Tramvia de Barcelona

    TRAM Opendata is a new website that aims to provide data on the Tramvia de Barcelona to be reused by third parties. TRAM has launched this new online service in order to encourage the use and re-use of information regarding the Tramvia de Barcelona infrastructure and operations. This new resource aims to promote transparency of information, foster citizen participation, improve interoperability of public services and raise awareness of the value of this data for new purposes and services.

    TRAM Opendata (https://opendata.tram.cat/) offers both static and dynamic information regarding operations of the tram service. Mainly, it facilitates and extends collaboration with professional developers interested in creating mobile apps regarding the tram’s infrastructure (static data) and operations (dynamic data).

    The static information on Tramvia de Barcelona can be downloaded from the site directly, including updated information on the lines, stops, connections, offices and points of sale. The Tramvia de Barcelona dynamic data is available to anyone who registers to use the site. The dynamic data available through the platform includes timetables and real-time operations of the trams.

    More services and better customer service

    The TRAM has been working continuously with Open Data in recent years, particularly to address requests from app developers. The open data regarding Tramvia de Barcelona operations have been used for a wide range of apps created by public and private organisations, including: Google Maps, AMB Mobilitat, Moovit, Bing Maps and MyBuslive.

    With the TRAM Opendata project, in addition to giving developers access to this information, Tramvia de Barcelona hopes to further the trend of "mobility as a public service". The digitalisation of society is transforming public transport, and TRAM wants to continue encouraging new integrated mobility platforms. All with the aim of improving access to information and public transport, as well as improving the experience of Tramvia de Barcelona riders.

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  • Tramvia de Barcelona riders give service best marks yet

    The Rider Satisfaction Survey conducted by TRAM this year reveals that one in five Trambaix and Trambesòs users rates TRAM service as excellent, will continue to use it for future trips and would recommend it with a score of 9 out of 10. The results of the study, which assessed the quality criteria established by the administration and internal goals of TRAM management, also show that Tramvia de Barcelona riders are concerned about air quality and pollution in cities.

    The field work for this study, which collects riders’ opinions and degree of satisfaction regarding the tram, was conducted this year between 30 May and 14 June. A total of 2,400 interviews were held with riders over the age of 14 travelling on work days on the Trambaix (T1, T2 and T3) and Trambesòs (T4, T5 and T6) networks.

    The first piece of information from the study is the profile of Tramvia de Barcelona riders: both on Trambaix and Trambesòs, the average rider is a woman between 41 and 64 years old who lives and works in Barcelona.

    Best quality rating yet

    The Perceived Quality Index for the TRAM has increased from last year and reached an all-time record. For Trambaix, this trend is seen across the board but above all on


    T1, T2 and T3, with the shared section showing the most moderate progress. For Trambesòs, the increase is due to the sharp rise in PQI for T4, although this index dropped for lines T5 and T6 from 2016. This indicator is obtained by weighting the users’ ratings of each attribute according to the importance they give it.

    Reasons for dissatisfaction with TRAM service


    The study also pinpoints the reasons TRAM riders are dissatisfied with service (marks below 7). Noteworthy among these are frequency on both networks, price on the Trambaix network and safety on the Trambesòs network.

    Nevertheless, the Trambaix scores improved for information regarding incidents, correspondence with other modes of transport, speed, validation machines, access to platforms and information regarding service. Marks fell, however, for punctuality, smooth ride and ease of purchasing tickets. For Trambesòs, scores rose for all areas, with noteworthy improvement in terms of staff service and friendliness, information regarding incidents, validation machines and correspondence with other modes of transport.

    Reasons for using public transport

    The majority of those surveyed said that they believe public transport has a positive impact on the environment when asked "What is the main reason why you use public transport". This isn’t, however, one of their main reasons for choosing the TRAM specifically as a means of transport. Riders under 25 are the group that most uses the tram for environmental reasons. On the other hand, those over 64 hardly even mention it.

    Nearly half of all TRAM riders use public transport because they believe it is faster than private transport. Additionally, one in five riders has no alternative, as they don’t have a private vehicle.

    In general, riders are concerned about air quality and pollution in cities (84.9%). Although just over half of the riders surveyed say they would be in favour of restricting the use of private vehicles in large cities (58.7%).

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  • ATM and TRAM visited by delegation from Kazakhstan

    The Metropolitan Transport Authority (ATM) and TRAM were visited by a transport delegation from Almaty, the largest city in Kazakhstan, to share knowledge on tram systems. In light of the new tramway system that will soon begin operating in this Eurasian republic, the guests visited the ATM headquarters, went on a technical tour of TRAM Barcelona and toured the Alstom facilities in Santa Perpètua de Mogoda.

    On the one hand, this delegation was quite interested in how the two tram networks are managed and the contract model, so they met with ATM. On the other, they also wanted to learn more about operations and the technical routines of running the tram. Integrated fares, contactless technology, the financing system, rider safety and concern for the environment, mainly urban air quality, were other points shared by the transport authorities of the Barcelona Metropolitan Area and Kazakhstan.

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  • TRAM wins Global Light Rail Awards for best customer initiative

    Tramvia de Barcelona has won a Global Light Rail Award for best customer initiative. TRAM General Manager Humberto López Vilalta and TRAM Director of Marketing Anahí Martín were at the awards ceremony held last night in London to receive this important recognition.
    The panel of judges noted that the TRAM deserves this recognition for its work in customer service ever since the Barcelona tram system first began operating. Noteworthy in this regard is TRAM’s management of lost objects, which set it apart from the other operators in the running.

    TRAM achieves optimal management of lost objects through teamwork, from drivers who collect the items and, in some cases, return them directly to riders, to the customer service department, control centre and, in some cases, inspectors.

    Moreover, since 2014 TRAM has offered riders the option of returning their lost items by courier at no cost, further improving the options available. Thanks to this management, a total of 727 lost objects were returned in 2016, up 23% from the previous year.

    Additionally, management of lost items falls under corporate social responsibility, one of the TRAM core values. So, when a lost object isn’t claimed within one month and has no personal details to identify its owner, it is sent to a labour reinsertion programme like Solidança or Engrunes.
    The Global Light Rail Awards, held by the publisher of Tramways & Urban Transit magazine, are the global benchmark in the light rail industry and networks around the world vie for these awards each year.

     

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  • TRAM helps Community of Sant’Egidio in Barcelona make new project for Family Home for the elderly a reality

    TRAM has signed a collaboration agreement with the Community of Sant’Egidio - Culture, Solidarity and Peace to execute the project to create a "Family Home" for the elderly in Barcelona. Specifically, Tramvia de Barcelona will donate €15,000 to cover the cost of works in the dining room at the facility, which is being remodelled and refurbished on Carrer de Regomir, in the heart of Ciutat Vella.

    Present at the signing of the collaboration agreement, which took place at the Community of Sant’Egidio headquarters, were TRAM General Manager Humberto López Vilalta and the representative for the Community of Sant’Egidio - Culture, Solidarity and Peace in Barcelona Jaume Castro.

    A social project integrated into the neighbourhood

    This organisation has been working on this project for the elderly residents of Ciutat Vella for a few years now, in a space provided by Fundació la Caixa. The "Family Home" is a community space with shared services and areas, like the dining room, living room and kitchen. The home, where residents have their own room, operates thanks to the work of Sant’Egidio volunteers, who also forge deep bonds with the elderly residents.

    The Community of Sant’Egidio "Family Home" in Barcelona expects to welcome up to eight elderly residents next year, from September 2018, with an official inauguration in December of that year. This project is designed for elderly people living in poverty, alone or on the street, as well as those who can’t live on their own. It will also welcome elderly refugees.

    A model to care for people

    TRAM is supporting the Community of Sant’Egidio "Family Home" project as part of its Corporate Social Responsibility actions in Barcelona and the other cities the tram runs through. Tramvia de Barcelona firmly believes that this action will help improve quality of life for elderly people with limited economic resources.

    The organisation, inspired by the experience of the Community of Sant’Egidio in Rome, aims to promote justice and social equality, peace, development, international cooperation and human rights. Some of its actions include organising, managing and carrying out all sorts of services to address the needs of society’s most at-risk groups, such as the poor, sick, disabled, elderly, refugees and immigrants.

    The Community of Sant’Egidio is a global movement of lay people that is present in 75 countries and based on prayer, solidarity, ecumenism and dialogue. The organisation has more than 40 years of experience caring for the needy and with successful "Family Homes" in Rome, Naples and Genoa (in Italy) and Antwerp (in Belgium).

     

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  • TRAM uses one tram as a blood-donation centre

     

     

    For the first time ever, TRAM has made a tram available to the Banc de Sang i Teixits de Catalunya (Blood and Tissue Bank of Catalonia) to attend to people who want to give blood. The tram is parked and open to blood donors at the Francesc Macià stop on 29 Friday from 11 am to 9 pm. TRAM President Felip Puig was there to give blood first thing.

     

    In order to transform the tram into a blood-donation centre, the bars, straps and seats have been removed from the interior of the vehicle, leaving space for beds, fridges, blood donors and healthcare professionals.

     

    ‘El TRAMvia dona vida, vine a donar sang’

     

    With the slogan “El TRAMvia dona vida, vine a donar sang” (The TRAM gives life, come give blood), the blood drive will help maintain daily stocks needed in Catalonia. An estimated 800 to 1,000 donors are needed every day in Catalonia, which is the equivalent of four or five trams full of donors.

     

    Voluntary, altruistic donation of blood is the only way to get the supplies needed to treat people who are sick. It is possible to donate blood more than once a year: for women, up to three times and men, up to four.

     

    Each blood donor benefits at least three other people, as each bag is processed to obtain red blood cells, platelets and plasma. All of these components of blood expire after just a few days, which is why it is important to donate regularly.

     

    The Tramvia de Barcelona blood drive is being held again this year in collaboration with the Catalan Ministry of Health, Banc de Sang i Teixits and the Autoritat del Transport Metropolità (Metropolitan Transport Authority). Everyone who donates in the tram parked at the Francesc Macià station got a two-trip ticket and a gift from the TRAM.

     

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  • TRAM spreads the word on exhibitions at five museums in Barcelona

    The TRAM has signed a collaboration agreement with the Museu d’Art Contemporani de Barcelona Consortium (MACBA), Centre de Cultura Contemporània de Barcelona (CCCB), Fundació Joan Miró, Fundació Museu Picasso de Barcelona and Museu Nacional d’Art de Catalunya (MNAC) in order to help spread the word on the exhibitions at these museums and cultural centres through Tramvia de Barcelona.

    The signing event, which took place at the Francesc Macià tram stop on Wednesday 27 September, featured: TRAM President Felip Puig, MACBA Manager Josep M. Carreté, CCCB Manager Josep Desquens, Fundació Joan Miró Manager Dolors Ricart, Fundació Museu Picasso de Barcelona Manager Assun Pinillos, and MNAC Manager Víctor Magrans.

    The agreement establishes a collaboration between the TRAM and the museums to foster culture, help raise awareness of exhibitions and share the cultural events on offer at the city’s museums. The event highlighted the TRAM’s desire to collaborate with these five museums and cultural centres to ensure Tramvia de Barcelona riders get better information about the exhibitions scheduled now through the end of 2018.

    A high-impact cultural dissemination project

    The TRAM’s agreement with the museums, which will run now through the end of December 2018, establishes a series of actions Tramvia de Barcelona has committed to take in order to disseminate the art and cultural programming at the five museums. The most noteworthy communication action will be covering a whole tram with advertising for two months each to spread the word about the exhibitions.

    There are four museums interested in the Trambaix line (MACBA, CCCB, Picasso Museum and MNAC) and one will use the Trambesòs line (Fundació Joan Miró). The agreement between the TRAM and the city’s museums also includes other actions, like: publicising art and culture on the Tramvia de Barcelona channels and using spaces for activities and events.


    Calendar of communication actions on the TRAM

    The calendar of campaigns on the Tramvia de Barcelona kicks off with the exhibition "Brossa Poetry", which has just opened at the MACBA this month. The other actions will take place as the exhibitions open.

    • "Brossa Poetry", at MACBA from 21 September 2017 to February 2018. Action on TRAM from 15 September to 15 November.
    • "After the End of the World", at CCCB from 24 October 2017 to 29 Abril 2018. Action on TRAM from 16 November to 15 January.
    • "Beehave", at Fundació Joan Miró from 15 February to 20 May 2018. Action on TRAM from 15 March to 14 May.
    • "Picasso i la cuina", at Museu Picasso from 24 May to 30 September 2018. Action on TRAM from 15 May to 16 July.
    • "Gala Dalí", sponsored by Abertis, at MNAC from 7 July to 14 October 2018. Action on TRAM from 17 July to 17 September.

     

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  • TRAM to use one tram as a blooddonation centre on 29 September

     For the first time ever, TRAM is making a tram available to the Banc de Sang i Teixits de Catalunya (Blood and Tissue Bank of Catalonia) to attend to people who want to give blood. The tram will be parked and open to blood donors at the Francesc Macià stop on 29 Friday from 11 am to 9 pm. TRAM President Felip Puig will be there to give blood at 11 am. 
     
    In order to transform them tram into a blood-donation centre, the bars, straps and seats have been removed from the interior of the vehicle, leaving space for beds, fridges, blood donors and healthcare professionals.

    ‘El TRAMvia dona vida, vine a donar sang’
     
    With the slogan “El TRAMvia dona vida, vine a donar sang” (The TRAM gives life, come give blood), the blood drive will help maintain daily stocks needed in Catalonia. An estimated 800 to 1,000 donors are needed every day in Catalonia, which is the equivalent of four or five trams full of donors. 
     
    Voluntary, altruistic donation of blood is the only way to get the supplies needed to treat people who are sick. It is possible to donate blood more than once a year: for women, up to three times and men, up to four.

    Each blood donor benefits at least three other people, as each bag is processed to obtain red blood cells, platelets and plasma. All of these components of blood expire after just a few days, which is why it is important to donate regularly. 
     
    The Tramvia de Barcelona blood drive is being held again this year in collaboration with the Catalan Ministry of Health, Banc de Sang i Teixits and the Autoritat del Transport Metropolità (Metropolitan Transport Authority). Everyone who donates in the tram parked at the Francesc Macià station will get a two-trip ticket and a gift from the TRAM.

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  • TRAM steps up service on Tramvia de Barcelona for La Mercè

    For the La Mercè festivities in the city of Barcelona, TRAM will be running non-stop service on lines T2, T3, T4 and T5: from 5 am on Friday 22 September, to 12 midnight on Monday 25 September. This way, TRAM is putting all of its resources to make it easy for people to get around on the nights of the La Mercè festivities, which feature activities at points around the city, including the Fòrum area.

    From 2 am to 5 am, on the Trambesòs network T4 trams will run every 20 minutes and T5 trams, every 30 minutes. On Trambaix, trams will run on the shared route every 15 minutes. Lines T1 and T6 will run according to normal schedule.

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  • TRAM increases service to facilitate mobility during demonstration in Barcelona

    Barcelona, 24 August 2017. TRAM has planned to increase the service of the Barcelona tram lines on Saturday, 26 August to facilitate mobility during the demonstration that will be held to protest against the recent terrorist attacks in Barcelona and Cambrils.

     

    Consequently, the Trambaix and Trambesòs networks will increase their services with three double trams, which means that from 4 pm to 9 pm twice as many passengers will be able to travel at the same time (the capacity will increase from 220 to 440 people/tram). The double trams will replace the single units running on the T4 line of Trambesòs and the single units that run on the T3 line of Trambaix.

    Thousands of people are expected to take part in the demonstration, which is scheduled to commence at 6 pm in the Jardinets de Gràcia. The march will continue down Passeig de Gràcia and will finish in Plaça de Catalunya.

     

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  • More than 4,000 students from 90 centres participate in ‘TRAM, un mitjà d’educació’ project

    The educational project entitled “TRAM, un mitjà d’educació” (TRAM, a means of education) has reached a total of 4,066 people in the 2016-2017 school year, mainly from educational centres and centres for the elderly in the cities in the Barcelona tram area of influence. This is the tenth year in a row TRAM has organised and offered this educational programme, in order to teach participants how the tram works and have them reflect on civic-minded behaviours and environmental issues associated with getting around on public transport. 
     
    The project, which is offered through the TRAMeduca service, took place from October 2016 through July 2017 and featured a total of 176 on-site activities at the depots in Sant Adrià de Besòs (94 activities) and in Sant Joan Despí (82 activities). Over the course of the 2016-2017 school year, a total of 90 educational centres participated in the project: 9 nursery schools, 38 infant and primary schools, 28 secondary and baccalaureate schools, 6 special education schools, 2 after-school programmes and 7 centres for the elderly.

    Participants in this tenth edition came from the cities of Alella, Badalona, Barcelona, Blanes, Cornellà de Llobregat, l’Hospitalet de Llobregat, Mataró, Montgat, Olot, Premià de Dalt, Sant Adrià de Besòs, Sant Andreu de la Barca, Sant Boi de Llobregat, Sant Feliu de Llobregat, Sant Joan Despí, Sant Just Desvern, Terrassa and Vilassar de Mar.

    New on the programme of activities for the 2017-2018 school year
     
    The programme of activities the TRAMeduca educational service is offering for the upcoming school year, which are free and led by specialised monitors, includes two noteworthy changes: the guide for secondary school research papers and an activity on environmental education and mobility in the schools. The full offering for 2017-2018 is as follows:

    • Mira el TRAM (Look at the TRAM - 2-6 years old). Through a story and a short tour of the depot, the children discover how Tramvia de Barcelona works.
    •  Investiga el TRAM (Research the TRAM - 6-8 years old). The children become researchers, discovering and learning about the tram through a game of questions and clues. 
    •  Viu el transport públic (Experience public transport - 8-10 years old). To learn about the most important aspects of public transport and the importance of civic-mindedness and respect on public transport.
    •  Aventura’t al TRAM (Adventure on the TRAM - 10-12 years old). A simulation of planning and taking a journey on the tram that also promotes self-sufficiency and proper behaviour on public transport.
    •  TRAMsporta’t (TRAMsport yourself - 10-12 years old). Several activities to compare different transport options from an environmental standpoint, focusing on air and noise pollution, efficiency and sustainability. 
    •  I tu, què en penses? (And what do you think? - 12-16 years old). To reflect on the different public transport options available and the specific characteristics of the TRAM, emphasising issues of safety and respect in public spaces. 
    •  L’energia del TRAM (The energy of the TRAM - 12-18 years old). Activity that allows the students to discover the tram from an environmental and technological perspective, with the option to also visit the Besòs combined cycle power plant on the same day.
    • La Guia del Treball de Recerca del TRAM (TRAM research paper guide - 16 years old). 14 proposals in five main areas for educational centres, with guidance for students learning about and doing research into the tram (www.trameduca/treball-de-recerca).

     
    Other TRAMeduca services and activities

    • El TRAM com a transport escolar (TRAM for school transport). Service to support school groups using the tram to do activities outside their centre. 
    •  SuperTRAM. Joint visit to TV3 and Catalunya Ràdio, using the TRAM to move between these two headquarters of the Catalan Media Corporation.
    •  El nostre TRAM (Our TRAM). Activity for seniors (over 65 years old) to look at the steps to take in a tram journey, emphasising safety, self-sufficiency, orientation and prioritising use of the tram as an accessible, safe public transport option. 

     
    Activities with seal of educational quality
     
    The TRAM programme of activities through the TRAMeduca service comes with the Segell de Qualitat Educativa from the University of Barcelona Institute of Education Sciences (ICE). This seal of quality is part of the accreditation project promoted by the ICE and the Barcelona City Council Consell de Coordinació Pedagògica.

     

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  • TRAM launches Eco-calculator to show each trip’s ecological footprint

     

    TRAM has launched its new Eco-calculator, an app designed to show Barcelona tram riders the environmental, energy-related and financial advantages of using one of the most modern, sustainable means of transport in the city. With this system, the Eco-calculator will provide information on the TRAM’s ecological footprint, energy saved and emissions for each journey the user looks up on the timetable search engine on the website or app. This way, users can see the benefits of choosing the tram over their private vehicles, with comparative graphs.

     

    The Eco-calculator shows the advantages of riding the tram and is value added for TRAM users through this new function tied to searches that can be done on the website or the mobile app (TRAM Barcelona). The new Eco-calculator function, which was created with climate-change and mobility experts, uses algorithms that directly correlate the user’s journey with the ecological footprint of a car and the tram.

     

    Among other information, the app takes into account that a car emits twice as much CO2 and 100 times as much air pollution per kilometre and user. With these figures alone, the TRAM Eco-calculator shows that the tram produces less than half as much pollution as a private vehicle, even though it can transport up to 30 more people on average per journey.

    Sample journeys analysed with the Eco-calculator
     
    To use the Eco-calculator, first search for information on the lines and timetables on the TRAM website or mobile app. After you’ve chosen the journey details, the results will be shown with a drop-down graph of the environmental information.

    Sustainable mobility on the tram
     

    The TRAM is one of the most sustainable urban transport options available today: it uses less energy and doesn’t pollute or make noise, helping improve quality of life in the Barcelona Metropolitan Area.
     
    The tram public-transport network in Barcelona has 56 stations on 6 lines with a total of 29 km of dedicated rails. The 41 modern trams used on the TRAM lines can carry up to 218 people (64 riders in seats and 154 standing) and feature efficient emissions-free technology to generate power when they brake, which can also be used by other trams.

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  • TRAM Barcelona Open - Johan Cruyff Foundation brings 1st International Wheelchair Tennis Tournament to city

     The TRAM Barcelona Open - Johan Cruyff Foundation is the 1st International Wheelchair Tennis Tournament and will take place in the city over 4 days starting on 29 June. A project born from the desire to raise awareness of wheelchair tennis in Barcelona, with the aim of becoming a benchmark on the world circuit for this sport, so that the main values the event represents, such as inclusiveness, equality and personal development, can be shared by players, organisers, fans, sponsors, collaborators and volunteers. 
     
    The tournament will be held at the Real Club de Polo de Barcelona, which will host several events associated with wheelchair sports from 28 June to 2 July. The matches will be broken down into three categories: men, women and quads (players whose disability also affects their upper limbs). In total, 39 players from 14 different countries will take part in the TRAM Barcelona Open - Johan Cruyff Foundation. These include: 9 Spanish players, 15 players that are among the top 50 in the world in their respective categories, and players from the Rio de Janeiro 2016 Paralympic games.

    The slogan for this event is “Push the limits”, as a tribute to pushing oneself to do the very best, which in this case is reflected in participating players. Thanks to the support from TRAM de Barcelona, the Johan Cruyff Foundation and the Real Club de Polo de Barcelona, as well as all the institutions, sponsors and collaborators, the TRAM Barcelona Open - Johan Cruyff Foundation has forged synergies between wheelchair tennis, the values it promotes and the city of Barcelona. A city considered a global benchmark in the world of sport, with many events among which the TRAM Barcelona Open - Johan Cruyff Foundation hopes to stand as the big yearly adapted-sport event.

    Johan Cruyff Foundation
     
    The Johan Cruyff Foundation was created in 1997 from the wish of its founder: to make sure no child is excluded from sport, regardless of their social situation or functional diversity. With the aim of inclusion and equality, the Foundation adopts sport as the universal language that doesn’t distinguish based on origin, culture, religion or capacities, and as a means through which children can improve their physical fitness, develop social and personal skills, and improve their quality of life. With this goal, the foundation promotes sport through different projects, like the Cruyff Courts, Schoolyard 14 or sports projects for children with disabilities. Twenty years after it was started, the Foundation is a global benchmark in promoting sport for children with disabilities and at risk of social exclusion. As of 2016, Johan is no longer with us, but his mission remains: to improve children’s quality of life through sport.

    TRAM Barcelona
     
    TRAM Barcelona is a public transport company that manages the two tram lines in the Barcelona Metropolitan Region and strives to do so as efficiently as possible, offering its riders the best possible service to get around quickly, comfortably and safely. It is the most accessible form of public transport and is always working to improve accessibility for those with reduced mobility. One of its goals is to build users’ confidence to help them overcome adversity and push the limits. Additionally, the group is committed to sustainability from an environmental, ethical and social standpoint. This has led TRAM to participate actively in initiatives in line with its principles and values, as part of its Social Responsibility policy and commitment to society. 
     
    Real Club de Polo de Barcelona
     
    The Real Club Polo de Barcelona is one of the most important sports clubs in Barcelona and in Spain. It is a non-profit organisation founded in 1897 with 29 hectares in the centre of Barcelona where its more than 10,000 members can participate in 5 disciplines (tennis, dressage, hockey, polo and padel). Its mission is to foster, develop and practice physical activity and sport in these 5 disciplines, in which it is currently affiliated with the respective federations. At the same time, it promotes and participates in social and charity initiatives that encourage the values it was founded on, such as sportsmanship, tolerance, friendship and good coexistence. This year the Real Club de Polo de Barcelona is celebrating its 120th anniversary with a clear commitment to the TRAM Barcelona Open - Johan Cruyff Foundation.
     
    José Coronado
     
    Wheelchair tennis player and director of the TRAM Barcelona Open - Johan Cruyff Foundation. José Coronado suffered a spinal injury in a traffic accident 10 years ago. That was when he discovered adapted sport and decided to try wheelchair tennis, which became an essential tool in his recovery process. José Coronado has been one of the sports ambassadors of the Johan Cruyff Foundation for the past 5 years. As a result, in 2015 he was granted a scholarship to do a Master in Sports Management at the Cruyff Institute. As a result of this training and one of the projects he did for the degree, he came up with the idea for the 1st International Wheelchair Tennis Tournament in the city of Barcelona. After a year and a half of work, this dream has come true with the TRAM Barcelona Open - Johan Cruyff Foundation.

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  • Trambesòs sees 14.6% more passengers during Primavera Sound

     

     

    Roughly 160,000 people used TRAM line T4 during the Primavera Sound festival, held at the Barcelona Forum from Wednesday 31 May to Sunday 4 June. This is 14.6% more tickets validated than the average for this May.

    In absolute numbers, Barcelona tram line T4 saw 20,358 more passengers than the average for the month of May 2017, and 4,543 more passengers than it did during the Primavera Sound 2016 festival. Plus, on Friday 2 June, the TRAM hit a new all-time record of 40,562 passengers, more than any other business day since the Trambesòs network went into service.

     

     

    Tickets validated on T4 Trambesòs - Primavera Sound 2017

    Average

    May 2017

    PS 2016

    PS 2017

    Increase PS 2017

    vs average May 2017

    Increase PS 2017

    vs PS 2016

    Absolute

    %

    Absolute

    %

    Wednesday

    31 May

    34,762

    36,786

    39,661

    4,899

    14.09%

    2,875

    7.82%

    Thursday

    1 June

    33,449

    37,596

    39,700

    6,251

    18.69%

    2,104

    5.60%

    Friday

    2 June

    34,260

    39,071

    40,562

    6,302

    18.40%

    1,491

    3.82%

    Saturday

    3 June

    23,220

    27,769

    27,002

    3,783

    16.29%

    -767

    -2.76%

    Sunday

    4 June

    13,769

    14,051

    12,891

    -878

    -6.37%

    -1,160

    -8.26%

    TOTAL

    139,458

    155,273

    159,816

    20,358

    14.60%

    4,543

    2.93%

     

    By hours, the biggest increase in tickets validated came between 5 pm and 9 pm, followed by the morning periods. From Wednesday 31 May to Sunday 4 June, service on TRAM line T4 was running for three days straight. One of the most noteworthy aspects of this extra service for the Primavera Sound festival were the double trams, used just after the most popular concerts.

     

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  • TRAM and ATM launch campaign to raise awareness of staff’s work

     

    TRAM and ATM, the Metropolitan Transport Authority, have launched a campaign to raise awareness of all the work Barcelona tram employees do, which has a direct impact on safety and quality for riders.

     

    This initiative is in response to the perceptions expressed in the TRAM’s yearly user-satisfaction surveys. Although the average mark is high (7.5 out of 10), the survey shows that most people who ride the Barcelona tram aren’t aware of all the work that goes into ensuring that riders are safe, installations are working properly and everything is ready to go.

     

    In order to showcase this work and raise awareness of the people behind each ride on the Barcelona tram, the campaign stars real TRAM employees. A representative selection of real testimonials was chosen from among the “many people who make it possible”. In fact, the various materials created feature drivers, inspectors, customer service agents and security, maintenance and control-centre staff. In total, 11 workers participated, representing the 338 people who work for the TRAM.

     

    With the slogan "There are a lot of unseen people behind your trip" (There are a lot of unseen people behind your trip), the campaign offers stories based on real situations in which TRAM staff are key in ensuring riders’ wellbeing while on the Barcelona tram. The advertising agency responsible for the campaign is Matèria Creativa, with creative director David Ruano, and actress Carme Elies did the voice-over for the video, which you can see now at www.tram.cat/persones.

     

  • TRAM thanks all users for civic-minded behaviour with campaign of video taken with hidden cameras

     

    TRAM is launching a new civic-mindedness campaign with the slogan "Perquè tu ens importes, les persones primer" (Because we care about you, put people first), thanking riders for their civic-minded behaviour. The third edition of the Barcelona tram’s civic-mindedness campaign thanks all of the users that are civic minded and give up or set aside seats for users that deserve special consideration. The new campaign hopes to reach riders that are less civic-minded by suggesting a change in their behaviour.

    With the slogan "Gràcies per fer del tramvia un espai mes humà còmode i segur" (Thanks for making the tram a more human, comfortable and safer place), TRAM has created a positive message to deal with situations in which people are not as civic-minded on the Barcelona tram, while also highlighting that most users don’t have this problem. In this regard, there are four groups of people who deserve special consideration while travelling on the tram, and public transport in general: the elderly, pregnant women, people with reduced mobility and people with small children.

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  • All-time record number of riders using TRAM Barcelona network

    The Barcelona TRAM transported at total of 26.8 million passengers in 2016, an all-time record that is 5.5% more than the previous year. Specifically, there were 17.7 passengers on the Trambaix network (up 4%) and more than 9.1 million riders on the Trambesòs network (up 8.6%).

    The data obtained over the past year, in addition to showing that the TRAM hit the 26-million-passengers-per-year mark for the first time ever, shows an upward trend, taking into account that the average number of passengers on a working day consolidated its place around the 100,000 mark in October.

     

  • TRAM expands peak-hour service on lines T1, T2 and T3 from 1 February

    TRAM is modifying service on Trambaix lines T1, T2 and T3 from 1 February to improve service from 5 pm to 8 pm Monday to Thursday, adopting peak-hour service like that currently in place between 7 am and 10 am, down from 5 to 4 minutes. This new Trambaix service aims to adapt the Barcelona tram offering to demand and will be available throughout the year, except during the month of August when the T1 line is also out of service, as it is covered by line T2.

    This measure, approved by the Autoritat del Transport Metropolità (Metropolitan Transport Authority), is the result of a study conducted by the TRAM regarding Trambaix service over the past three years, from 2014 to 2016. The TRAM analysed how Trambaix ridership has evolved on weekdays. The study showed an important increase in passengers between 5 pm and 8 pm, similar to but not quite reaching the levels seen in morning peak hours, and that the service provided in the month of August is unwarranted by the number of users that month, as it has previously been the same as the rest of the year.

     

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